ABOUT ME

WHO AM I?

Hi, I’m Cara – nice to meet you! I’m a New Media Specialist based out of Vancouver. I enjoy working with social media, user experience, writing/editing, project management, and video production.

I come from an extensive background in customer service, and I believe that’s where I realized how much of an impact the media industry has. By writing directly towards your target market, sharing your story through social media, using video to give your audience a visual aspect, you can truly draw a better overall user experience.

I knew this was the path that I needed to follow to make a difference. I love focusing on a positive user experience with everything that I do. I think to myself – what isn’t working, why, and how can I solve this problem?

DOWNLOAD MY RESUME

EXPERT IN

Here are some of my many skills I currently have. I'm always striving to learn more!

UI/UX

90%

INFORMATION ARCHITECTURE

90%

SOCIAL MEDIA

85%

GRAPHIC DESIGN

75%

VIDEO PRODUCTION

85%

CONTENT WRITING/EDITING

90%

HTML/CSS

80%

ADOBE CREATIVE SUITE

75%

WHAT I DO

Information Architecture & User Experience

From the initial research, to personas, customer journey maps, competitive analysis, wireframing, prototyping and testing. I strive to improve overall usability. Skilled in Adobe XD, Sketch and InVision.

Project Management

Skilled in both agile and waterfall methodologies. Working with teams to organize and ensure the best possible final product. Skilled in creating GANTT charts and managing teams.

Design

Considering current trends and creating pieces to suit the intended emotional response. Skilled using Adobe Photoshop, Illustrator and InDesign.

Social Media Marketing

Focusing on platforms such as Instagram, Facebook and Twitter. Skilled in creating content calendars and analyzing data post project to further improve future campaigns.

Digital Marketing

Creating written and visual content to best showcase business' services. Using SEO to best suit client's optimization needs. Creating ads to use in marketing campaigns. Certified in Google Ads and Google Analytics.

Video Production

Storyboarding from concept to creation. Framing, filming, editing, and delivering a product to suit a client's vision. Skilled in Adobe Premiere Pro, After Effects, Audition and Garageband.

Works

1000
PROJECTS COMPLETED
23
COUNTRIES VISITED
98k
LINE OF CODE
78k
CUP OF COFFEE

BLOG

Travel Economically

12 Tips to Affordable Travel

12 Tips to Affordable Travel One of the most common phrases when people are thinking of travelling is: “it’s too expensive”. Yet, there are ways to minimize those costs. It’ll […]

CONTACT

info@caracrowley.ca

+1-705-772-4620